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Economic development: increasing prosperity and quality of life

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Copper adds value to projects, programmes and initiatives aimed at increasing prosperity and quality of life in the UK’s towns, cities and regions.  Whether developing new homes, rejuvenating a city centre or creating a vision for future growth, we help public and private sector partners to capture the imagination of stakeholders by communicating a clear and compelling vision for growth.

“Copper immediately grasped the importance of our heritage strategy and showed a high level of understanding of our business. They delivered a first-class, innovative campaign which turned potential objection and negativity into support and positive engagement. Copper’s excellent approach meant local people benefited from getting together to capture their memories..”

Richard Alden, Head of National Grid Property

Looking beyond the ‘bricks and mortar’

Combining our expertise in complex infrastructure and corporate communications, we help partners create community buy-in and secure stakeholder support.  From grass-roots engagement delivering genuine community collaboration to crafting key messages to align with the agenda of key political decision-makers, Copper shapes the way economic development plans are perceived, contributing to successful project delivery with lasting societal benefits.

Added to our in-depth knowledge of the infrastructure, property and construction sectors, we bring a strong understanding of regional and national policy.  This enables us to see the bigger picture by looking beyond ‘bricks and mortar’, highlighting the real social benefits that development projects deliver.

Furthermore, our regular research provides insights into the public’s views on key issues such as sustainability, informing our recommendations and helping clients to build social, sustainable and commercial value.

“Working with Copper has been a pleasure – they went above and beyond with their support, advice and guidance. Our tight deadlines were met every time, no query was too small and the help and advice given when dealing with a few difficult stakeholders was invaluable. Thank you for helping us get a complex scheme clearly explained to a large audience.”

Gemma Webb, Better Queensway Project Manager
Southend-on-Sea Borough Council

Co-design with Copper

There is a growing demand for greater consideration of community voices in major decision-making. Today, many raise concerns that projects are not being planned ‘for’ them, but done ‘to’ them. A lack of genuine consultation can lead to plans being developed without proper consideration of the experience of local people. Public exhibitions and meetings are par for the course but can sometimes feel like tick-box exercises to communities who are ultimately the end-users of new buildings and infrastructure.

The new ‘Co-design with Copper’ approach combines traditional public engagement with new innovative tools to ensure communities are truly put at the heart of placemaking.

 

 

 

 

 

 

 

 

 

 

The approach has been developed to give local residents, key stakeholders and project representatives a platform for active participation and dialogue. It ensures people are engaged at the correct stages of a development and that local knowledge is taken into account as a project develops. It ensures public buy-in and support, while minimising reputational and political risk as well as increased project costs and programme delays.

For more information, please contact
James Gore, Director of Economic Development

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